Bere’ Jewelers was founded in 1985 by Barry Cole and Ray Jones. Hence the name, Bere’, a combination of Barry and Ray’s names. Bere’ Jewelers opened their first store in Pensacola Florida and expanded to a second store in Gulf Breeze Florida in 1998. Barry and Ray’s love of fine jewelry and people has translated into a thriving business and one of Northwest Florida’s premier jewelry stores.

Ray Jones unfortunately passed away in June of 2005 and left a beautiful wife Renee’ and cherished son Bryce. Barry agreed to take Bere’ Jewelers and continue Ray’s passion for special one-of-kind custom creations and continue to serve Northwest Florida and the surrounding areas.

Bere’ Jewelers has a long history of having quality merchandise and offering exemplary customer service and is starting its 22nd year in business. Bere’ Jewelers is a proud member of the prestigious American Gem Society. Membership in the American Gem Society can only be obtained by the most ethical, trustworthy, and highly educated jewelers in the industry. Bere’ Jewelers has met the most stringent requirements in gemological knowledge, so the consumer is guaranteed to be shopping with an expert. We are required as an AGS jeweler to pass comprehensive exams annually, in order to ensure that we are up-to-date on the latest industry findings. All of Bere’ Jewelers employees are encouraged to stay up to date with product knowledge and acquire the American Gem Societies coveted AGS Certified Sales Associate designation.

Bere’ Jewelers features three master jewelers that create magnificent one-of-kind jewelry, and they offer separate computer design studios for custom design and emblematic jewelry. The store offers all types of diamonds and color stone jewelry, a wide assortment of Platinum, 18KT, and 14KT white, yellow, pink, green and peach gold, and cultured pearls. Bere’ Jewelers is an official dealer of the world's most prestigious watches such as Maurice Lacroix, Swiss Army, and others .

Come visit Bere’ Jewelers and see the AGS difference for yourself.

Stop in today, or call our store to find out how we can make your jewelry shopping experience easy and pleasurable.  Bere’ Jewelers... Celebrate Life, Don't Just Live It!